Key Driver Analysis (KDA), sometimes known as an importance-performance analysis, is a study of the relationships among many attributes to identify the most important ones.
Key Driver Analysis can help you understand what your learners feel is important to them regarding their Graduate Management Education (GME) or Executive Education (EE) experience. By conducting a correlation/regression analysis of learner survey responses to the ratings of individual performance attributes to overall loyalty, we can derive which factors have the greatest impact on learners' level of satisfaction. We plot these data in a scatter diagram called an importance-performance map.
We provide KDA in each of our learner lifecycle surveys. Please check out this blog article, Leveraging Limited Resources for Biggest Impact, with more detail about Key Driver Analysis and how to allocate limited resources to where they will have the optimal impact.
Key Driver Analysis can help you understand what your learners feel is important to them regarding their Graduate Management Education (GME) or Executive Education (EE) experience. By conducting a correlation/regression analysis of learner survey responses to the ratings of individual performance attributes to overall loyalty, we can derive which factors have the greatest impact on learners' level of satisfaction. We plot these data in a scatter diagram called an importance-performance map.
We provide KDA in each of our learner lifecycle surveys. Please check out this blog article, Leveraging Limited Resources for Biggest Impact, with more detail about Key Driver Analysis and how to allocate limited resources to where they will have the optimal impact.
